WHO WE ARE

Innovation Protocol is an award-winning Brand Strategy consulting firm that specializes in serving organizations that are changing the nature of their market. Our processes are deeply rooted in the business strategies they support – they are informed by research and strategic insights that guide tangible recommendations. The result: Revolutionary yet grounded solutions to the most sophisticated brand challenges. Innovation changes our expectations of an industry. Such change is often disruptive, which means that the communication of a new idea must be clear, unique and delivered in a way audiences can easily comprehend and celebrate.
Groundbreaking ideas take time and talent to create, but they live and die by the clarity with which they are communicated. That is why the orchestration of brand voice and visuals are now a fundamental tenet of successful global business strategy.
Innovation Protocol has built the proprietary process for the definition and communication of innovative ideas. Our methodology is called Strategic Brand Development, and we are the protocol for brands that innovate.™
-
SASHA STRAUSS
Managing Director
-
JON COHEN
Vice President & General Manager
-
ALEX BORNOFF
Senior Consultant, Brand Development
-
ALVARO PIRES
Senior Designer
-
ANNA DRABIK
Analyst, Brand Development
-
AVA RAHMANI
Analyst, Brand Development
-
BRIAN FITZPATRICK
Associate, Brand Development
-
BRYAN NEFF
Senior Creative Strategist
-
DERRICK SUN
Associate, Creative Strategy
-
ERIC HUANG
Executive Assistant
-
EVANGELINE REED
Senior Manager, Consulting Services
-
GINA GALILEO
Junior Designer
-
JAMIE SPERLING
Senior Manager, Creative Services
-
JASON RAMIN
Senior Analyst, Brand Development
-
JEREMY TUCKER
Senior Consultant, Brand Development
-
JESSICA YURASEK
Senior Analyst, Creative Strategy
-
KARA ALTER
Associate, Brand Development
-
MATTHEW CLAYMAN
Manager, Business Development
-
MATTHEW MÜLLER
Designer
-
MIKE PRITCHARD
Designer
-
NANCY PARADISE
Senior Manager of Finance & HR
-
NICHOLE PETERS
Office Manager
-
PRAVEEN GNANAM
Analyst, Brand Development
-
REBECCA LERNER
Associate, Brand Development
HOW WE WORK
Innovation Protocol’s infrastructure is built to support the innovators we serve. Our team is dynamic and unique to our industry, with talent ranging from seasoned management consultants and analytical minds to creative artists and boundless strategic thinkers. The construction of our office space is customized to heighten team interaction and creativity, while also enabling unparalleled client-oriented service. Innovation Protocol is dedicated to providing accessible communication to each of our clients. We employ email-based fax systems, globally accessible web-hosted corporate email, remote-hosted company-wide file sharing and a triple-secured client extranet. Each of these benefits ensures timely response to client requests.

WHERE WE’VE WORKED
International business is our business. Our brand strategy work has taken us throughout Europe, North America and East Asia.
